SERY Cosmetics

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Embarking on a new adventure means embracing different landscapes, captivating cities, and serene seascapes. Just as each destination holds its own charm, your vacation makeup essentials should adapt to the unique vibes of the places you visit. So, whether you’re heading to the majestic mountains, sandy beaches, or vibrant city streets, we’ve curated a collection of vegan makeup must-haves that will effortlessly complement your look. Let’s board the flight to the place that takes us on a journey to discover the perfect beauty essentials for your dream destination.

Mountain Makeup Essential: Reaching New Heights of Beauty

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SERY Perfect Finish Face Primer - The True Mountain Marvel

  • Revitalises & Protects: It is undoubtedly the best face primer for hill station travel because it is enriched with the benefits of Vitamin E. It gives a feel of a fresh mountain breeze that invigorates your senses at a higher altitude, shielding them from harsh weather conditions. The gel-like formula glides on effortlessly, creating a flawless base with lasting power saying “You’ll never be alone, I’ll be there from dusk till dawn”.

 SERY Satin Flawless Longwear FoundationBest Mountain Companion

  • Hydrating & Sun Protection: This liquid foundation is enriched with Vitamin E and Hyaluronic acid, providing hydration and impeccable coverage. It keeps your skin nourished in the drier mountain air, while its UAV and UVB filters shield you from the sun’s powerful rays just as the majestic mountains provide shade and shelter for delicate flora. This foundation guards your skin against potential sun damage and this best liquid foundation ensures you’re protected and radiant, whether you’re basking in the sun or exploring shaded valleys.

SERY Mattish Lip Color & Butter Shine Lip Gloss – The Mountain Beauty 

  • Nourished & Long-lasting: Experience the burst of vibrant color against the breathtaking backdrop of the mountains with this matte lipstick that is enriched with Cocoa Butter, Jojoba Oil, and Vitamin E, nourishing and moisturising your lips while giving them the luxury of the mountain. Its long-lasting formula defies the elements, keeping your lip color natural and beautiful amidst the wind, sun, and mountain adventures.
  • Non-sticky Shine: Enriched with Shea Butter, the non-sticky lip gloss glides smoothly, creating a lustrous shine that reflects the shimmering lakes nestled amidst the hills. Its lightweight formula adds allure to your smile, capturing the essence of enchanting mountain beauty.

SERY Glow Dots Illuminating Highlighter – The Glazing Queen

Natural Glow: This liquid highlighter adds a touch of mesmerizing radiance to your cheeks, mirroring the blush of blooming flowers in the mountains. Enriched with Shea Butter and Vitamin E, they nourish and protect your skin in the mountain environment, enhancing your natural beauty with a luminous glow.

 SERY – Stay On Liquid Matte Eyeliner – Mountain-Proof Definition

  • Waterproof & Smudge-Proof: Enriched with Argan Oil, this liquid eyeliner, accentuates your eyes with a touch of drama. Its long-lasting and waterproof formula withstands any weather conditions, just like the unwavering determination of mountaineers. Whether you’re exploring mist-covered trails or facing snowy winds, this eyeliner stays put, adding captivating allure to your gaze.

Beach Makeup Essential – Channelling the Coastal Glamour

SERY Micro Definition Brow Pencil – Surf the Tides with Perfect Brows

  • Perfect Shape: Get those brows on fleek and ride the waves of beach beauty! This brow pencil is Infused with Argan Oil, which glides smoothly, creating perfectly defined brows that withstand even the wildest beach activities.

 SERY Fix ‘N’ Click Foundation Stick – Embrace the Sandy Glow

  • Long-lasting & Protection: This Foundation Stick is a must-have for your sunny beach days. Infused with Kaolin Clay and Vitamin E, it offers more than just flawless coverage. As you bask in the golden rays, this foundation becomes your beach buddy, protecting your skin from harmful UV rays with its SPF-15 shield. With its lightweight formula and natural coverage, it lets your skin breathe, allowing that sun-kissed glow to shine through. So, whether you’re building sandcastles or sipping cocktails by the shore, our Foundation Stick is your secret weapon for a beachy radiance that’s simply irresistible.

 SERY Stay On Matte Liquid Lipstick – Unleash Your Inner Beach Goddess

  • Smudge-proof and Transfer-Proof: Dive into beach beauty and unleash tropical lips with our liquid lipstick, a compelling blend enriched with vitamin E. Like a refreshing tropical cocktail, it quenches your lips’ thirst, keeping them moisturized and protected while you soak up the sun’s rays. Vitamin E acts as a shield against the harsh beach elements, helping to prevent dryness and chapping caused by wind and saltwater. But that’s not all – this lipstick is also smudge-proof and waterproof, perfect for those beach adventures.

Illu-Matte Blush + Highlighter Duo – The Beach Babe Glow

  • Sun-kissed Versatile Duo: Our dazzling nude shade, enriched with Hyaluronic Acid, is your beach beauty secret. This blush and highlighter duo adds a mesmerizing glow to your cheeks, mimicking the allure of shimmering ocean waves. Apply it for a sun-kissed look, use it on your eyes, and contour with the blush shade of the palette. Get ready to make heads turn with this versatile beach essential.

  Panache Eyeliner Pen – Waterproof Waves of Definition

  • Long-Lasting Wing: Make a splash with our Eyeliner Pen, designed for a 24-hour stay giving a waterproof and smudge-proof finish. Just like the crashing waves, it stays put all day long, giving you stunning, beach-proof eyes that won’t budge.

 Set It All Makeup Setting Spray – Seashells and Makeup Dreams

  • Long-lasting Makeup: Infused with 7 botanical extracts, this makeup setting spray keeps your beach-ready makeup intact. Just like a mermaid’s enchanting spell. it ensures long-lasting beauty that lasts from sunrise to sunset. Soak up the sun, embrace the sand, and let your beauty shine like the shimmering seashells. Let the beach adventures begin!

City Makeup Essential – Bustling Energy Of City

  • SERY Hi-Cover Super Coverage Concealer – Urban Magic Wand

Natural Skin Tone: Camouflage those late-night adventures and city escapades with our liquid concealer. It’s like a city magician, erasing signs of fatigue and stress, giving you a flawless canvas to conquer the urban jungle. Plus, it comes packed with the goodness of Mimosa, Sunflower Wax, and Jojoba Oil that moisturises the skin.

SERY Browfidence Eyebrow Duo Kit: Sculpted Urban Chic

Highly Pigmented: Frame your face confidently and show off your urban chic. This Vitamin E-infused brow powder palette features two shades, and is like a city sculptor, giving you the power to shape and define your brows, elevating your city makeup to the next level.

SERY Go Bare Compact Powder – Shine-free Saviour

Matte Finish Glow: Keep shine at bay and conquer the city streets with confidence. Our best face compact powder, with SPF-15, is your trusty ally against the city’s relentless sun and humidity. Stay matte and photo-ready throughout the urban hustle.

  • SERY Statement Eye Definer – Eyes On Fleek
  • Long-lasting Gaze: Leave a lasting impression with eyes that mesmerize in the city lights. Our Eye Pencil, with its 24-hour stay, waterproof, and smudge-proof formula, is like a city artist’s brush, creating bold and captivating looks that withstand the urban grind.      
  • SERY Edge It All Lip Liner – Flawless Urban Lip Architecture

Sculpted Lips: Don’t let the city dim your vibrant smile. Our waterproof Lip Liner is like a city architect, precisely defining your lips and ensuring your lipstick stays in place, no matter how fast-paced your urban adventures become.

SERY Matte Care Lipstick – City Proof Armour

A swipe of Care: In the mayhem of the city, keep your makeup game on point with our unique matte lipstick, which is curated with remarkable formula and is enriched with Candelilla Wax, Carnauba Wax, Castor Oil, and Vitamin E. It is like a city shield, ensuring your makeup stays intact and flawless, no matter what challenges the urban landscape throws at you.

SERY FlashLite Highlighter Stick – Urban Luminosity Spotlight

Portable & Long-lasting: Light up the city with a radiant glow with this adorable Highlighter Stick that has the nourishing benefits of Red Raspberry and is crafted with a built-in applicator to make the application easy wherever you are! Be the city spotlight by accentuating your features and capturing the shimmering essence of city lights, making you the star of any urban scene.

Just as your vacation takes you to diverse destinations, your makeup collection can adapt to each unique atmosphere. Whether you’re exploring mountain peaks, relaxing on sandy shores, or getting lost in the urban jungle, our carefully curated Vacation Makeup Essentials will ensure you look and feel stunning throughout your journey.


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