SERY Cosmetics

About SÉRY

At SÉRY we firmly stand for clean beauty. Each product is enriched with a skin-loving ingredient that cares for the skin while providing a high-performing makeup finish. As a futuristic and conscious brand, we are committed to sustainability, so the products at SÉRY are VEGAN, Cruelty-free Paraben-free, with some of our packaging encased in Paper Packaging. Our collection provides one-of-a-kind makeup formula that enhances your look while moisturizing and illuminating your skin. Infused with care ingredients like Argan Oil, Jojoba Oil, Vitamin E, Shea Butter, Hyaluronic acid, and much more. We are dedicated to crafting a range of versatile beauty products that seamlessly unite the realms of beauty and skincare. SÉRY is one of the leading beauty brands in India. Starting in 2019, we embarked on this journey with a vision to deliver top-notch makeup products that are long-lasting and made with care ingredients to bridge the gap between beauty and care. We believe that beauty is about owning with confidence, that’s why we have curated makeup products that complement every Indian skin tone. There has always existed an overwhelming need for a makeup brand that could offer concise and streamlined products matching a modern woman’s requirements, as she is constantly on the move. That’s when SÉRY enters the umbrella and ensures to cater the products that are crafted with unique innovation and formulation. We take pride in our diversified range of products that are luxurious in texture and give effective results. Discover the products that radiate the spirit of Self-expressive, Empowered, Radiant, and Youthful.

Our Mission

Empower women to showcase their essence of beauty in the shade and color they wish to carry. To ensure that everyone has a unique and exciting makeup experience in their day-to-day life.

Our Vision

To create a horizon of makeup products that are curated adhering to every modern makeup lover’s choice that has products infused with Skin Caring Ingredients.

Enable the limitless option of the best makeup products that are sustainable and environmentally friendly.

Our Values

We believe in being bold, and authentic, that’s why we strive to distribute products that suit every skin type, are skin-friendly, and are Vegan, Cruelty-free, and Paraben-free.

Be Self-expressive, Be Empowered, Be Radiant, Be Youthful. Be SÉRY.


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